From assessing your home’s selling value to finding potential buyers, a real estate agent can be a great help, especially if it’s your first time to navigate the complex roads of the real estate industry. Leading real estate agents such as Carlo Giusto of KelownaBCHomes.com have several strategies and best practices that they implement to ensure that their clients—both buyers and sellers—get the best deals possible. Among the important tools of their trade is the multiple listing service (MLS), a database of all homes and other properties listed by local real estate firms and agents who are a member of the service.
Needless to say, not everyone has access to the MLS for Kelowna properties, so it definitely benefits sellers to work with licensed real estate agents who are well versed with the MLS system. The following are some benefits that sellers can enjoy when experienced agents list their homes in the MLS:
Better Comparison
Kelowna properties for sale vary in land area, size, type, number of rooms, and other features, so various homes for sale are sure to have different prices. During the initial phase of selling your home, you’ll hear your agent talking about “comps”, or more formally known as comparative market analyses (CMA), which allows them to determine how much homes similar to yours are listing and selling for. The MLS lets your agent perform a thorough analysis to identify the best asking price for your home. This means that your home will be reasonably priced to make it attractive to buyers without putting you on the losing end.
Get More Attention
Unfortunately, simply putting a “For Sale” sign on your front door or lawn is not enough to get your property noticed by eager buyers. These days, matching offline efforts with online strategies, such as the MLS, is the best way to really put your property out there. Since the MLS is a network of local real estate professionals, hundreds of brokers and professionals who are working for buyers are able to view your property for sale, more so if your home fits the criteria that their buyers want.
Farther Reach
Thanks to the MLS, you don’t just have one agent who is selling your home for you, other local members who are accessing the listing for their clients who may be interested in your property becomes part of your sales team as well. In fact, buyers in other cities or provinces who are in the process of relocating to Kelowna will also be able view your listing and potentially end up buying your home for sale.
Sources:
How Multiple Listing Services Works, Home.HowStuffWorks.com
Multiple Listing Service (MLS), Investopedia.com